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Digital Academy
Social Media Mastery
You are here: Home/Back Offices/TMC Social Media Training
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Welcome
Workshop Video Training
Clicking any of the training videos below will display and play it in the monitor above.
Module 1 – A Solid Foundation
1a - Understanding The Local Landscape
1b - The 4 Ingredients To Online Success
Module 2 – Building Your Website
2a - Definition Of A Good Website
2b - What You Need Before You Start
2c - General Website Best Practices
2d - Website Wire Frame
Module 3 – Optimizing Your Business For Local Search
3a - Intro To Local Search
3b - Local Places Listings
Module 4 – Website Optimization
4a – The CRO Process
4b – Your Initial Website Traffic
4c – Creating A Baseline
4d – Brainstorming Ideas To Test
4e – The Testing Process
4f – Specific Things To Test
Module 5 – Driving Qualified Visitors To Your Website
5a – 3 Steps To Qualified Traffic
PPC Marketing
PPC 101
Keyword Research for PPC
Linear Bid PPC vs Quality Score PPC
Rules For Linear Bid Search Engines
Rules For Quality Score Search Engines
Search Engine Optimization (SEO)
3 Core SEO Factors
Keyword Research for SEO
On Page Factors
Off Page Factors
Panda Factors
Your SEO Plan
Social Media Marketing
Intro To Social Media Marketing
Media & Your Brand
Setting Up A Facebook Fan Page
Posting On Facebook
Facebook Admin Section
Facebook Insights
Creating A Call-To-Action Button On Facebook
Facebook Groups
Facebook Promoted Posts
Why Market On Pinterest
Setting Up A Pinterest Account
Getting To Know Your Pinterest Account
Creating Pinterest Boards
Following People On Pinterest
Pinning Images On Pinterest
Pinterest Analytics
Promoted Pins
Setting Up A Twitter Account
Getting To Know Your Twitter Account
Posting On Twitter
Following People On Twitter
Twitter Analytics
Promoted Tweets
Setting Up TwitterFeed.com
Shortening Your Links With Bitly
Disclaimer: Product prices quoted in recordings are subject to change without notice. If you have any questions please contact your Business Development Consultant at 800-341-9918
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